Say I Do… in Skims!
The queen of contouring, Kim Kardashian West, has announced a new Bridal line as part of her underwear fashion brand Skims. At 9am today (PT) and 12noon (ET) Kim Kardashian’s latest collection will hit the global market. Boy, am I excited to see more!
Until now, it’s been shaping underwear in muted tones. Stepping things up to reveal a Skims Bridal collection makes perfect sense to me. When wearing a wedding gown, or any gown for that matter, you want to feel like a million dollars. Smoothing and sculpting the body, no matter what shape or size you are, isn’t something I’d ever say no to. Give me it in BUCKET LOADS KK!!
I’m sure we’ve all bought Spanx or the equivalent in our time, yes? Well this is Spanx on steroids.
The 39-year-old KKW Beauty mogul announced in an Instagram caption on Wednesday, “From something silky to something blue: we’ve got you covered with our most loved Solutionwear styles.”
The Skims Bridal collection includes soft, silky robes, sculpting thong bodysuits, sculpting high waisted briefs, sculpting shorts and bra tops. The signature items are available in a soft, off-white or baby blue hue. The latter being my personal fave (view here).
Hats off to Kim for her inclusive collection. The marketing is extremely relevant and you can view each item based on your size. Sizing is also extremely inclusive; XXS to 5X.
To be one of the first to see the collection click here.
Today is the day the collection debuts so I’m heading over to Kim’s IG.. see you there!